This official launch was held at Melaka International Trade Centre (MITC), Melaka, which marks the starting point of the competition. Also, the location matches this Competition well in which the focus is not entirely on the outer appearance of a person.

In fact, the most important criteria we emphasized on our contestants are intelligence, looks and talents. These are the requirements needed to succeed in the entertainment industry. Due to that reason, the two parties agreed to shared their identical mission to unearth more new talented individuals.

Minister of Entrepreneur Development of Malaysia, Datuk Seri Mohd Redzuan bin Md Yusof graced the event to showcase his support for this event by one of the most popular newspaper inserts, Pancaindera, the number one newspaper in Malaysia.

Entertainment hub organization, the Media House Entertainment (MHE) served as this annual event organizer which has gave birth to many artists in the entertainment industry. The Competition give emphasis on acting, singing and hosting capabilities.

This collaboration is represented by AGAPE Marketing Director, Samsul Kamal Ariffin who presented the Gadis Panca AGAPE 2019 logo to MHE Managing Director cum Chief Executive Officer (CEO), Datuk Seri Zaienal Abidin Omar.

“AGAPE is known as a healthcare and beauty company. We are constantly nurturing and polishing talented youths to become iconic entrepreneurs themselves.”

“This cooperation will indirectly help these young entrepreneurs to develop interest to venture into business. With the right competitive spirit and support from the ministry, we believe that this effort and mission will gradually become easier.” Said Samsul.

In conjunction with the AGAPE mission, this program is able to realize AGAPE’s vision of enhancing the wellbeing, health and wealth of the people to obtain superior living.

The cooperation formed between the organizers too can provide many advantageous to them to maintain their market competitiveness as an outstanding beauty and healthcare brand.

 

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